Strategic partnerships can be a great way to grow your business. But how do you go about forming them? Elizabeth Rees shares her expertise in this area. She discusses the steps you need to take to form successful partnerships. Rees discusses the importance of identifying potential partners. She notes that it’s important to find organizations that share your values and goals. Once you’ve identified potential partners, you need to reach out to them. If you’re looking to expand your business, listen in to learn more about how strategic partnerships can be a great way to grow your business.




03:58 The first couple of years were really just like learning mostly by making lots of mistakes, everything from pricing to just saying yes to the wrong things and spinning my wheels and there was just a lot of that.

07:38 You’re always like, how are you going to get this to a million dollars? That was like, always the thing that I had in my mind the first year.

08:30 I kind of had that lightbulb moment of, okay, this could really be something. This could be bigger than I had sort of initially imagined.

10:54  I think that the partnership is really interesting because now, collaboration is ubiquitous and every company does it.

11:29  It just made common sense to leverage to audiences versus one audience.



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Connect with Elizabeth
Websites: chasingpaper.com/
Instagram: @elizabeth_rees + @chasingpaper

Connect with Welcome to Eloma
Instagram: @WelcometoEloma
Website: WelcometoEloma.com
Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley
Social: @kileypeters + Linkedin.com/in/kileypeters
Websites: RAYNEIX.com, BrainchildStudios.com, KileyPeters.com
Weekly Email Newsletter: bit.ly/RIXEmail
Email: info@rayneix.com


Elizabeth Rees’ Bio

Elizabeth Rees is the founder of Chasing Paper, a stylish, innovative wallpaper company, which got its start by creating high-quality removable wallpaper.  As the third generation in her family’s printing company, with the belief that printing is not only a family tradition but also a craft, Elizabeth carved out her own path in paper by developing a line of design-conscious wallpaper.  Today, Chasing Paper has collaborated with numerous designers, artists, and brands, including Max Humphrey, Shadé Akanbi, Yelp, and many more. The brand is sold at retailers including West Elm, Pottery Barn Kids and Crate + Kids.


Kiley Small Business Strategist

Kiley Peters is a serial entrepreneur and small business strategist. She built and exited an international award winning agency to launch her executive consultancy helping women live the lives they want through entrepreneurship. She is on a mission to help 1 million women build more financially free and fulfilling lives through her founding of RAYNE IX–an executive consultancy helping women fast-track the launch and growth of their consulting practice so they can have greater flexibility, autonomy, and ownership of their lives –and The 100 Collective, a membership and directory for women service-based small business owners who are committed to helping other women succeed. She’s also the host of Welcome to Eloma, a podcast for visionaries, entrepreneurs, and business owners who want to become better leaders, people, and pioneers.

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